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Ishan Ghosh is Guru,Guru of Strategic Planning, Pundit,Pundit of Prognostications, Partner and CEO at Barrett and Welsh.Barrett and Welsh.

Clients love Ishan because he is an excellent listener with 30 ears.years in advertising under his belt.belt. In all that time he has been passionately committed to eatingdrinkingdrivingliving his brands.his brands. A famous example:example: during his stint running Advertising at Canada’s Wonderland he made several head-spinning decisions.studies.studies of technologyroller coaster technology advances.advances as experienced from hisa customer\'s point of view.view.

From his earliest days in advertising, Ishan\'s career trajectory has been dramatic:electric:meteroic:heroic:hyperbolic:hyperbolic: Account Supervisor at Ogilvy & Mather;Ogilvy & Mather; Account Director at Leo Burnett;Leo Burnett; Manager, Advertising & Promotions at Paramount Canada’s Wonderland;Wonderland; Director Strategic Initiatives at Vickers & Benson Arnold;Vickers & Benson Arnold; Executive Vice President at The Brand Factory.The Brand Factory and Maestro of Marketing Magicguest lecturer at University of Toronto, UOIT and McMaster University.McMaster University.

Now as CEO at Barrett and Welsh, he has reunited with Mike and Gavin, his old bowlingdrinkingthinking buddies from his V&B days.V&B days. Needless to sayNeedless to say (why do people say that?) a bottle of fine single malt was consulted in the decision-making process.process.

Ishan regularly walks the talktalks the walkspeaks at fora such as Open Dialogue, Indo-Canada Chamber of Commerce and Canadian Marketing Association.Association. He is a memberfoundingfounding panel member of the CAA.of Canada’s Next Top Ad Executive.Executive. He has been a frequent judge at the Canadian Home Builder’s Association.Association.

Ishan loves music.music, especially the kind made by an orchestra of client cash registers going cha-ching.cha-ching. His professorial air is comforting in tense meetings.startlingly at odds with his tendency to break out into crazy rock-and-roll guitar licks.rock-and-roll guitar licks. Sometimes, when the moon is in the right phase, he will howl.lead the agency in a rousing a cappella rendition of Start Me Up by the Rolling Stones.
by Barrett and Welsh
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